Kinfill Air Care Collection
Project description
Empowering people to build cleaner habits for themselves and the planet with sustainable refillable home fragrances for conscious Living.
As art director and designer for Kinfill—an eco-friendly home care brand empowering people to build cleaner habits for themselves and the planet—I led the creative expansion three years after the successful refillable cleaning collection launch. Introducing Kinfill Air Care, a minimalist, refillable collection with the goal of empowering as many people as possible with cleaner habits—designed to fit any interior style while referencing the iconic Kinfill bottle. Highlighting fan-favorite scents Tangerine and Flowershop from the cleaning line launch, this collection includes a room spray, refillable candle, and refillable reed diffuser.
Embodying simplicity and eco-friendliness, the products feature transparent bottles to naturally display contents, organic wooden reed diffuser sticks, and decorative ceramic holders inspired by Kinfill's iconic rubber cleaning bottle holders. These elements elevate spaces while promoting waste reduction through refillable designs. Perfect for "minimalist refillable candles" or "neutral home scents," the collection uses plant-based, non-toxic formulas for long-lasting aroma without environmental harm.
I handled product design, packaging creation, and art direction for the photoshoot, co-creating visuals with a photographer using evocative styling: Tangerine with orange gradients and white flowers for fresh blossom notes; Flowershop with vibrant poppy flowers; Blue Rain with blue flowers in water reflections. Distinctive packaging for each signature scent incorporates these playful photographs on uncoated organic matte paper, adding a premium, tactile appeal.
As art director and designer for Kinfill—an eco-friendly home care brand empowering people to build cleaner habits for themselves and the planet—I led the creative expansion three years after the successful refillable cleaning collection launch. Introducing Kinfill Air Care, a minimalist, refillable collection with the goal of empowering as many people as possible with cleaner habits—designed to fit any interior style while referencing the iconic Kinfill bottle. Highlighting fan-favorite scents Tangerine and Flowershop from the cleaning line launch, this collection includes a room spray, refillable candle, and refillable reed diffuser.
Embodying simplicity and eco-friendliness, the products feature transparent bottles to naturally display contents, organic wooden reed diffuser sticks, and decorative ceramic holders inspired by Kinfill's iconic rubber cleaning bottle holders. These elements elevate spaces while promoting waste reduction through refillable designs. Perfect for "minimalist refillable candles" or "neutral home scents," the collection uses plant-based, non-toxic formulas for long-lasting aroma without environmental harm.
I handled product design, packaging creation, and art direction for the photoshoot, co-creating visuals with a photographer using evocative styling: Tangerine with orange gradients and white flowers for fresh blossom notes; Flowershop with vibrant poppy flowers; Blue Rain with blue flowers in water reflections. Distinctive packaging for each signature scent incorporates these playful photographs on uncoated organic matte paper, adding a premium, tactile appeal.
Client
Kinfill Care
Photography
Mathijs Labadie
Services
Art Direction
Packaging Design
Product Design
Packaging Design
Product Design
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